Value Creation – Why You Are There

I once asked a colleague -- a talented designer who owns his own firm -- who he felt his competition was. He came up with some typical answers but concluded that his biggest competition "is the assistant in (his client's) office with a copy of Photoshop." Providers of marketing, … [Read more...]

Mitra Creative’s 10th Anniversary

We're 10! In 2005, Mitra Creative's founders, Karl Joseph Ufert and Vincent Wang, decided to branch out from a separate online products site -- a precursor of Etsy called "Iluren", dedicated to selling handmade, high-concept modern, specialty home decor and jewelry works by important emerging … [Read more...]

Jim Cecil Marketing Legend – MS Marketing Round Table

L to R: Eric S. Rabinowitz, Managing Partner, Nurture Marketing; Jim Cecil, Chairman, Nurture Marketing; Karl Joseph Ufert, President, Mitra Creative A group of professionals in New York's Microsoft office, and a national (and even global) broadcast audience, were treated to a special session of … [Read more...]

Why Spend More on Professional Web Agencies?

An article entitled, "Why Do Websites Cost So Much Money?", by Christine Anderssen (Tailormade4you), which appeared on January 10, on GOARTICLES.com(1), very succinctly summarizes the reasons why reputable web design and development firms charge more for their work, even to their smaller business … [Read more...]