Disruptive Technology – The “Why” not the “What”

Unique technology solutions are rare. Most technology comes with evolution... emulation combined with progress, in other words not reinventing the wheel, is often the preferred development path. Even when technology is, indeed, new, it is usually produced with some kind of consumer need or want in … [Read more...]

Why You Are Special – How Tech Companies Differentiate Themselves

I attended the recent Outsource World New York 2007 trade show at the Jacob K. Javits Convention Center in Manhattan. Outsource World was co-located with a larger tech industry show called Interop. In addition to our U.S.-based clients, my company, Mitra Creative, works with a number of overseas … [Read more...]