Oct
27
2009
Mitra Creative is proud to announce the launch of a new website for DEEP RIVER TECHNOLOGIES, a Greensboro, North Carolina-based Microsoft® Managed and Certified Partner. Deep River’s specialization is in providing real-world business solutions surrounding the Microsoft® Dynamics® NAV ERP software suite to clients in the Consumer Packaged Goods, Industrial Equipment and Medical Device manufacturing, distribution, warehousing and sales disciplines, as well as others.
VISIT THE NEW DEEP RIVER TECHNOLOGIES WEBSITE BY CLICKING HERE.
- Deep River’s new site was produced as part of a complete re-branding/corporate identity effort for the company, including a renaming (they were formerly known as SoftBytes LLC).
- Among the virtues of the rebranding is the highlight of the Deep River team’s core values, the ways in which they engage with their clients (creating true long-term relationships), their extensive knowledge of the vertical industries to which they provide solutions, the ways they use the Microsoft software suite to solve business problems by industry and by their clients’ roles.
Illustration of the SoftBytes LLC Website Home Page (the client’s former website)
- Mitra Creative collaborated on the entire initiative with The Nurture Institute™, an innovative, forward-thinking marketing solution provider and think-tank that founded and delivers the Microsoft® Partner Essentials marketing program and the Microsoft® Partner Marketing Roundtables.
- The new, fully Web 2.0-enabled website encompasses Deep River’s new name, logo, messaging, as well as uplifted, professionalized visual branding and fresh new written content, and is supported by a custom-programmed/implemented content management system (CMS) and database framework.
- While the Deep River team will continue to engage both Mitra Creative and The Nurture Institute for projects comprising the website (development of new graphics, new site modules, etc.) and other marketing, branding and promotional efforts, they will be self-empowered through the use of the CMS to keep fresh across the site text content, material downloads, embedded video and audio clips, simple graphics, and much more.
Mar
31
2009
Marketing Roundtable – SOCIAL NETWORKING & WEB 2.0 FOR BUSINESS: How to Use and Monetize LinkedIn/Facebook, Blogging, CMS Websites, Social Bookmarking (& more)
- Date: Wednesday, April 8, 2009
- Time: 8:00am to 11:30am
- Location: Microsoft, Iselin, New Jersey
- Address: Prudential Building, 194 Wood Avenue, Sixth Floor
- Click Here for Directions
REGISTRATION REQUIRED: CLICK HERE TO REGISTER
Join us for a breakfast with KARL JOSEPH UFERT, President/Co-Principal of Mitra Creative™, who will offer his insights into Web 2.0 and the Social Networking Phenomenon.
Websites:
ERIC RABINOWITZ, President of The Nurture Institute™, will present this Marketing Roundtable Discussion on Social Networking and Web 2.0, and on other Marketing Topics, in the context of nurturing and cultivating relationships with customers and prospects leading to larger sales pipelines, bigger deals and longer and more profitable relationships. Nurture is not magic, but a common sense approach to transforming your business utilizing the methodology that was responsible for building Microsoft’s original Partner channel.
Website:
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Agenda:
Breakfast
8:30 AM to 9:30 AM
- “Social Networking and Web 2.0” Karl Joseph Ufert, Mitra Creative
9:30 AM to 10:30 AM
- “Marketing Roundtable”, Eric Rabinowitz, President of the Nurture Institute
10:30 AM to 11:00 AM
- Meeting wrap up and comments with LISA EYERKUSS, President IAMCP NJ.
Program:
- Web 2.0/3.0, including social networking (e.g. LinkedIn, Facebook), social bookmarking, blogging, the use of content management system-based websites, content syndication, and much, much more, are the hottest topics the current communications and marketing landscape. But what does Web 2.0 really mean, how does it really apply to your business, and how can it be used appropriately and effectively?
- Business 2.0/3.0” is the next level of interaction between you and your prospects and clients. It equals new ways to interface and communicate with and excite audiences. It provides new tools for business outreach and methods to uplift, monetize and track sales, marketing, prospecting and branding efforts. This seminar will introduce Web 2.0/3.0, demonstrate the use of social networking sites, and help you to understand where all of this can, and should, fit into your current and future business strategies.
- During the session, we will answer common questions and build awareness of how these concepts and tools can benefit you. Questions include:
- What are the most popular social networking sites and which of them can/should you use for business?
- Is it appropriate/effective to use certain social networking sites, and to share personal information, for business interaction?
- How can you directly monetize Web 2.0 and social networking?
- What are Blogs and how can/should they be used by businesses?
- How do Content Management System (CMS)-based websites relate to, and support, Web 2.0 and SEO efforts?
- What is RSS/Content Syndication?
- What is, and how can you enact, “Viral” marketing?
- What types of advertising, promotion and business development are, and should be, Web 2.0-enhanced?
- You thought Web 2.0 “is the future”? Get ready for Web 3.0!
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About Round Table – Celebrating Our 3rd Year
The Partner Marketing Roundtable is a 2-hour professionally facilitated monthly marketing discussion group provided by Microsoft to Microsoft Certified Partners. After a continental breakfast, the session begins with a 60-minute presentation on a specific area of marketing provided by a guest speaker and marketing expert. After the presentation each participant has the opportunity to write down their own marketing questions. The professional group leader will choose questions randomly for discussion. Essentials, VMAX, and Pump Up the Volume Partners from around the country participate in these sessions through the use of Live Meeting and the Round Table audio and video system.
We also will be broadcasting this event using the Roundtable technology for those who can not make it in person.
AUDIO INFORMATION
- Telephone conferencing – use the information below to connect:
- Toll-free: +1 (866) 500-6738
- Toll: +1 (866) 500-6738
- Participant code: 4459772
FIRST-TIME USERS
TROUBLESHOOTING
- Unable to join the meeting? Follow these steps:
