Value Creation – Why You Are There

I once asked a colleague -- a talented designer who owns his own firm -- who he felt his competition was. He came up with some typical answers but concluded that his biggest competition "is the assistant in (his client's) office with a copy of Photoshop." Providers of marketing, … [Read more...]

Mitra Creative’s 10th Anniversary

We're 10! In 2005, Mitra Creative's founders, Karl Joseph Ufert and Vincent Wang, decided to branch out from a separate online products site -- a precursor of Etsy called "Iluren", dedicated to selling handmade, high-concept modern, specialty home decor and jewelry works by important emerging … [Read more...]

Jim Cecil Marketing Legend – MS Marketing Round Table

L to R: Eric S. Rabinowitz, Managing Partner, Nurture Marketing; Jim Cecil, Chairman, Nurture Marketing; Karl Joseph Ufert, President, Mitra Creative A group of professionals in New York's Microsoft office, and a national (and even global) broadcast audience, were treated to a special session of … [Read more...]

Triumphant Web 2.0 Presentation for Derive Technologies

One of my company, Mitra Creative's, most important clients is Derive Technologies. We produced Derive's now multi-award-winning interactive site, and continue to work with them to refine their messaging, support ongoing needs for their website -- including the development of new tools, SEO, drawing … [Read more...]